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| Marketing Officer | |||
|---|---|---|---|
| Country | Afghanistan | Province | Kabul, |
| Categories | Marketing, | Type | Full Time |
| Post Date | 2024-12-14 | Close Date | 2025-01-11 |
| Vacancy No | LP015 | Gender | male female |
| No Of Jobs | 1 | Contract Duration | Permanent |
| Education | Bachelor's Degree | Experience | 2 - 3 years |
| Organization | Opportunities for you | Salary | As per company salary scale |
About Company
About LasPay Welcome to LasPay! LasPay, a brand of Las Pa Las, is an innovative fintech venture born from a strategic partnership between Moby Group and Quqnoos Investment LLC. We are transforming Afghanistan's financial sector by providing digital and Islamic financial services tailored to the unique needs of its people. Our focus is on making financial services simple and accessible for everyone, from urban professionals to rural communities.
Job Description
This role focuses on managing LasPay’s digital presence, content creation, and online marketing to enhance brand visibility and customer engagement.
Duties & Responsibilities
1. Digital Markiting
· Plan and manage LasPay’s digital marketing campaigns across social media search engines, and email.
· Optimize campaigns for brand visibility and customer engagement.
2. Content Creation
· Create engaging content (text, images, videos) for social media and other digital platforms
· Manage a content calendar for regular posts and promotions.
3. Social Media Management:
· Handle LasPay’s social media accounts (Facebook, Instagram, LinkedIn, etc.)
· Respond to customer queries and build an online community.
4. SEO and Analytics:
· Conduct keyword research and optimize website content for search engines.
· Analyze performance metrics and prepare reports with actionable insights.
5. Digital Advertising:
· Track performance and adjust strategies to maximize ROI.
· Manage paid advertising campaigns on platforms like Google Ads and Facebook Ads
Job Requirement
Education: Bachelor’s degree in marketing, Communications, or a related field.
• Experience: 2–3 years in digital marketing or social media management.
• Languages: Fluency in Dari, Pashto, and English.
Skills Required
· Proficiency in social media platforms, digital marketing tools, and analytics software.
• Strong content creation and copywriting skills.
• Knowledge of SEO and paid advertising strategies.
• Ability to analyze data and adapt marketing strategies.
Submission Guideline
Please send your CV and a brief cover letter to jobs@laspay.com. We kindly request that you submit all documents in PDF format and ensure that the document title includes your first and last name, as well as the specific position or vacancy you are applying for.